Amazon has officially launched its ad-supported streaming service IMDb TV in the UK.
First launched in the US in 2019, the service offers a range of original and acquired programming for free, with users required to watch adverts to access the content.
Originals available on the UK version include Luke Bryan: My Dirt Road Diary, Moment of Truth and from November, Judge Judy's new show Justice Judy, while acquisitions available include Pulp Fiction, Community and 2 Broke Girls.
"IMDb TV has created a free-to-consumer destination by combining a hybrid of exclusive Originals from Amazon Studios and highly sought-after movies and television," said Lauren Anderson and Ryan Pirozzi, co-heads of content and programming at IMDb TV.
"Today's UK launch marks a major step in our mission to deliver customers widely appealing content and globally relevant storytelling, through a personalised, free streaming experience."
UK users can access IMDb TV content through the 'Free to me' section of the Prime Video app and website.
Neil Wilkes
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