BBC-Boxxer deal
The BBC has signed a deal with boxing promoter Boxxer to bring the sport back to Saturday night primetime television.
Under the agreement, select fights will be broadcast live on the BBC’s flagship channels, with undercards and behind-the-scenes content going out on iPlayer.
“Bringing professional boxing back to primetime BBC television, free-to-air, and to our extensive digital platforms is an exciting moment for us and for boxing fans,” said Alex Kay-Jelski, director of BBC Sport.
“Boxing is a sport that we know deeply resonates with younger audiences and this deal with BOXXER enables us to showcase the next generation of British fighters – delivering top-tier national boxing moments to all audiences, wherever and however they want it.”
Boxxer CEO Ben Shalom added: “Partnering with the BBC to deliver big-time British boxing on Saturday night TV is a historic moment.
“We’re proud to bring the most entertaining British fighters to the biggest possible audience. This huge platform will gives our fights the exposure they deserve and helps us take the sport to huge new audiences.”
Details of the first fight to be shown under the deal will be announced in the coming weeks.
