Kieran McCartney for The Apprentice S20 / BBC
Age: 26
From: East London
Occupation: Estate Agent
What’s your business plan?
“For the past ten years, I’ve been matching people with their dream homes and negotiating like a pro. I know the property game inside out, the wins, the pressure, and the graft it takes to succeed. But now it’s time to stop building someone else’s business and start building my own. With Lord Sugar’s investment, I can put a decade of experience, hustle and personality into a venture that has my name written all over it and prove I’m worth every penny.”
What makes you a unique candidate?
“My 10 years’ as an estate agent have equipped me with a strong set of distinctive sales skills that truly make me stand out. My experience has taught me how to communicate effectively, understand clients’ needs, and tailor my approach to every situation. This personalised style not only helps me close deals but also allows me to build long-lasting relationships. As a result, many of my clients return to me year after year, demonstrating the value of the trust and rapport I create.”
Why do you deserve Lord Sugar’s investment?
“I have worked tirelessly over the years to build a strong and loyal client base, offering one of the best estate agency services in and around London. My dedication, experience, and reputation allow me to understand the market deeply and deliver exceptional results. Estate agents often suffer from a poor reputation, but together we can change that. By combining my industry expertise with Lord Sugar’s guidance and resources, we can set a new standard for trust and professionalism.”
The Apprentice returns Thursday at 9pm on BBC One and iPlayer.
