The Traitors S4 finalist Faraaz Noor / BBC
Pretty Little Thing co-founder Umar Kamani has offered to fund The Traitors star Faraaz Noor’s trip to Mecca.
The 23-year-old, who hails from Middlesbrough, made it to the final four of the most recent series but missed out on the prize money after being voted out by Traitors Rachel Duffy and Stephen Libby.
During his time on the show, Faraaz revealed his plans for how he would spend the winnings, explaining: “I’d love to be able to spend it on me and my family to make a religious pilgrimage. To go to Umrah, to go to Hajj, would be really nice. For me to do that for my family would be great.
“If there’s a bit of left over, I wouldn’t mind putting a bit away for a new car but treating my family is my main goal.”
Despite missing out on victory, he could still fulfil his dream thanks to entrepreneur Kamani, who is thought to be worth at least £800 million.
He wrote on X: “I would love to send Faraaz from Traitors and his family to Hajj.”
The annual pilgrimage takes place from May 24 to May 29 in 2026.